GAGGENAU
Gaggenau is a German manufacturer of high-end home appliances. With its aspirations to high standards, the company follows the finest tradition in German design and, in its outstanding functionality, uncompromising quality, more than fulfils present-day requirements.
Acetech is the leading trade fair in India for architecture, building materials, innovation and design and only third-of-its-kind in the world. It takes place in four major cities of India including Mumbai, Bangalore, Delhi and Hyderabad.
Stall Layout
Gaggenau launched its luxury product range in India for the first time at Acetech Mumbai 2019. With a 200 sqm exhibiting space, Gaggenau wanted to get in the feel and ambience of a Gaggenau kitchen in India. The stall orientation was such that it had 3 open sides but the client preferred it to be a closed & exclusive affair. The client brief had 5 kitchen display units including a live kitchen, pantry kitchen, compact kitchen, Vario cool unit.
Stall Highlights
With a limited range of products on display, the design revolved around its main elements like rock texture, monolith structures, hints of orange and the wooden touch. The exhibition stall was designed as per the brand guidelines laid giving it a distinguishing and premium look with its nature-inspired elements.